Building our Basics

March 12, 2009

This has been a part of me, from a long time.

suddenly,  I  have  started following its concepts more seriously. One of my friend asked me, why i have been inclined to this concept again, when it is considered as outdated. Well.. i don’t think so.. In fact,  SEO has emerged again with the new digital media strategies. We see tagging, we see content here and there,, all that is meant to get visible on search engines. Yes, we no more have to rely on On page optimization factors, as the user interfaces of all social platforms offer these provisions. The only thing we need to look for is the Off page optimization such as where all our blogs, websites are referred in the form of referral links. We should also seriously look at directory submissions, Link Building strategies, Article directory submissions, Search Engine submissions, Ezine directories.. and many more..

Though it  is  a very tedious procedure, Yet it is very very effective. Thanks to the Blended search visibility.

Suddenly I have started concentrating on these areas, as i realized, this is where the roots are. Now I have started realizing the demand of developing a completely optimized websites. I am sure more and more companies will start concentrating on their websites, because even if you build a digital program, one  needs to drive them to the website, and if the site is not up to the mark, then it will a big turn off to the users. Don’t you think it makes sense……

Lets get back to the square one…and build our basics…..first.. That is what it matters now…

Actually it is the same old wine packed in a new bottle. So my dear SEO professionals,,, start getting back to Basics…

Bloggers making a Mark

December 15, 2008

Ever since people started discovering about Social Media platforms in India, things have changed drastically in Indian Web world.

We had discussed about the use of Social Media in India, which would take lot of time to use it as a practice around six months ago. Within no time things have changed and it looks that people in India are getting acquainted to this media very soon.

Nowadays, ever since the Terror Attacks have taken place in Mumbai. All the Blogs are flooded with excellent posts and News. There have been continuous news postings on the Blogs which were also covered in the News Publications.

Now this sounds very very Interesting. haaann……………………… WHATT.. THE BLOGS WERE ALSO COVERED IN THE NEWS PUBLICATIONS……such as Mumbai Mirror, Mid Day ……. OH MY GOD. Don’t you think this sounds exciting…

Well Social Media is really booming in INDIA. I have found there are so many videos uploaded on YOU TUBE on Mumbai Terror attacks, News Media clippings from Pakistan Media. Social Networking sites are flooded with News groups voicing against Mumbai Terror attacks. I could see majority of people glued to these kind of sites expressing their opinions, views, comments, solutions etc.. It means this is happening now in India.

There has been so many articles on Individual Blogs discussing about Terror attacks. So many people had visited those blogs turning out those blogs to be the most popularly viewed blogs. Even the individual Blogger’s picture appeared in the Newspapers. What else one can expect now…

We were always skeptical about Social Media, whether the Brands would really take up this media seriously. After, all this.. i could only say that its time to take none other media than social Media Seriously.

So now we all know that majority of people do discuss about a brand, service, person etc. There has been so many things happening in the online world. I am sure in the coming month or two. Corporates will be very much inclined towards the idea of using online space to promote their businesses. Considering the fact of recession in India, this is the only inexpensive media available which can drive your marketing communications to millions of people.

JAGO INDIA JAGO………. 🙂